Creed Design Andrew French Alex Barker Catherine Mason Paul Beasley Georgia Wilkinson Jane French Colin Parkinson Jennie Barrat Chris Day Melina Swan Minus
Creed Design Projects

PizzaExpress

Birmingham

The brief

We were briefed to refurbish this canal side Pizza Express, situated in the busy tourist area of Brindley Place, Birmingham.

The solution

Clean lines and a restrained colour palette give this restaurant a calm, graceful feel. Subtle detailing such as the vertically tiled pizzaiola and plush indigo banquette seating prevent it from seeming clinical. Artworks take inspiration from local man John Baskerville (1706-1775), a printer who created many typefaces which are still familiar today. This theme continues in the large scale wallpaper and pendant lighting.