Creed Design Andrew French Alex Barker Catherine Mason Paul Beasley Georgia Wilkinson Jane French Colin Parkinson Jennie Barrat Chris Day Melina Swan Minus
Creed Design Projects

PizzaExpress

Liffey Valley

The brief

A simple yet striking design was required for this new restaurant in a busy cinema and Retail Park in Dublin. With lots of other casual dining brands nearby it need to stand out from its competitors.


The solution

Bold artwork that can be easily seen from outside reflects the creativity of the brand. Leather seat pads bring in pops of colour, reflecting the artwork palette.
The pizzaiolo is highlighted by jam jar lights and striking monochrome floor tiles. Mismatched marble slabs create an interesting backdrop, providing beautiful and varied texture.